ILJO x PURE CRAFTED Privacy Policy

 

Effective Date: February 19, 2026


ILJO x PURE CRAFTED ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard personal information when you visit purecrafted.online (the "Site"), place orders, or interact with our services, in compliance with applicable laws including Hong Kong’s Personal Data (Privacy) Ordinance (PDPO).


Information We Collect

We collect both personal and automatically generated information to support your shopping and service experience:

  • Personal Data: Information you provide directly, such as your name, email, phone/WhatsApp number, shipping and billing address, payment details, and order history when creating an account or completing checkout.


  • Automatically Collected Data: This includes your IP address, browser type, device information, pages viewed, and usage details collected through cookies and similar tracking technologies.



Checkout Data: Collected for order acceptance, communication, payment processing, and delivery coordination.

Cookies/Trackers: Used for site functionality, analytics (e.g., Google Analytics), and personalized marketing. You can manage these through your browser settings at any time.


How We Use Your Information

We use collected information to:

  • Fulfill orders, process payments, and arrange shipping.


  • Communicate updates via email or WhatsApp.


  • Provide customer service and dispute resolution.


  • Detect and prevent fraudulent transactions.


  • Deliver marketing offers and updates (e.g., skincare promotions).


  • Analyze purchasing trends and improve website experience.


We never sell your personal information. Only aggregated or anonymized data may be used internally for analytical purposes.


Sharing and Disclosure

We may share your information with trusted service partners, including:

  • Shipping carriers for domestic and international deliveries.


  • Payment processors (e.g., PayPal) for secure transactions.


  • CRM or marketing tools under confidentiality agreements.


We may also disclose data to comply with legal obligations, protect our rights, or during business transfers. International data transfers are performed with appropriate legal safeguards.


Data Security and Retention

We apply reasonable technical and organizational measures — such as encryption and restricted access — to protect your information. While no online system is entirely secure, we continuously monitor and improve our safeguards.

Data is retained as long as necessary for:

  • Order records: up to 7 years for accounting and compliance.


  • Marketing communications: until you opt out.


  • Legal obligations: as required by law.


Afterward, personal data is securely deleted or anonymized.


Your Rights and Choices

You have the right to:

  • Access, correct, or request deletion of your personal information.


  • Opt out of our promotional communications anytime.


  • Withdraw cookie consent through browser settings.


Hong Kong residents are protected under the PDPO, and EU/UK users may also exercise GDPR rights such as data portability.


Contact Us

If you have any questions or requests regarding this Privacy Policy, please contact:


ILJO x PURE CRAFTED

 

Email: [email protected]

WhatsApp: +852-69986551